Paid Ads Add-on (in beta)

Paid Ads Add-on (in beta)

Paid Ads Add-on (in beta)

Once we find formats that convert well organically, we recommend boosting top performing videos with a bit of ad spend each week.

offer

We recommend boosting high-converting organic content.

Paid ads add-on

$5k/mo ($3k ad spend, $2k management fee)

Amplify what’s already working. With our paid ads add-on, we take your best-performing TikTok content and put ad spend behind it to maximize reach and conversions. For $5,000/month ($3,000 ad spend + $2,000 management fee), we handle targeting, optimization, and reporting so every dollar works harder. This ensures your top organic videos don’t just go viral, they continue delivering consistent, trackable results.

Unlock your brand's potential with our results-driven ambassador campaigns!

we build results-driven campaigns.

we build results-driven campaigns.

We only take on brands we believe will thrive with authentic app promotion through UGC. Our model isnt about flashy follower counts, its about producing high-converting TikTok content that drives app installs, fast.

Our expert team of Strategists, Campaign Managers, and UGC creators is what sets us apart. This isnt a side service: its all we do.

tech-enabled, performance-obsessed

tech-enabled, performance-obsessed

We built our own campaign tracking software to give you real-time insights into performance. That means no guessing games, just clear data on whats working and why. Our expert team of Strategists, Campaign Managers, and UGC creators is what sets us apart. This isnt a side service: its all we do.

conversion-driven UGC strategy

conversion-driven UGC strategy

Our creators are trained in comment seeding and TikTok-native storytelling that turns viewers into users. Unlike traditional influencer content, we focus on virality, retention, and app installs (not just reach).

built to scale

built to scale

We run some of the largest TikTok influencer campaigns for apps on the market, thanks to our in-house network of fractional brand ambassadors and full-stack content ops. Every campaign includes a Lead Strategist, Campaign Manager, and Head Strategist so youre supported every step of the way.

projected results

On average, our TikTok UGC campaigns driven by fractional brand ambassadors see a 1% conversion rate from views to downloads. Performance varies based on your apps UI, creative history, and TikToks algorithm, but well align on goals upfront and craft the authentic app promotion strategy that delivers results.

Scale (VC-backed Startups)

10 creators / 1800 videos / 12 weeks

0m+

TikTok views

0

content creators

$0

CPM

0x

ROI

Activate (Enterprise Growth)

20 creators / 3600 videos / 12 weeks

0m+

TikTok views

0

content creators

$0

CPM

0x

ROI

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.