about us

about us

who we are

who we are

We’re strategists, creators, and growth experts who believe the best marketing doesn’t come from ads, it comes from people. We use creators and UGC to drive real, organic growth for apps.

We’re strategists, creators, and growth experts who believe the best marketing doesn’t come from ads, it comes from people. We use creators and UGC to drive real, organic growth for apps.

We’re strategists, creators, and growth experts who believe the best marketing doesn’t come from ads, it comes from people. We use creators and UGC to drive real, organic growth for apps.

Our mission

authenticity is our growth strategy

The best content doesn’t feel like an ad, it feels like a friend letting you in on something they love.

That’s why our campaigns are built around creators making genuine, referral-style content that viewers actually trust. It’s fun, it’s real, and it’s what converts.

And because the internet never sits still, neither do we. Our approach evolves with every algorithm shift and trending sound, keeping your product not just relevant, but ahead.

We don’t make ads. We make content people want to watch.

Our mission

authenticity is our growth strategy

The best content doesn’t feel like an ad, it feels like a friend letting you in on something they love.

That’s why our campaigns are built around creators making genuine, referral-style content that viewers actually trust. It’s fun, it’s real, and it’s what converts.

And because the internet never sits still, neither do we. Our approach evolves with every algorithm shift and trending sound, keeping your product not just relevant, but ahead.

We don’t make ads. We make content people want to watch.

Our mission

authenticity is our growth strategy

The best content doesn’t feel like an ad, it feels like a friend letting you in on something they love.

That’s why our campaigns are built around creators making genuine, referral-style content that viewers actually trust. It’s fun, it’s real, and it’s what converts.

And because the internet never sits still, neither do we. Our approach evolves with every algorithm shift and trending sound, keeping your product not just relevant, but ahead.

We don’t make ads. We make content people want to watch.

Playkit founders Julia Pintar and Nick Sanchez smiling outdoors during the company retreat, standing together in front of green plants and a wooden fence.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.

Playkit founders Julia Pintar and Nick Sanchez smiling outdoors during the company retreat, standing together in front of green plants and a wooden fence.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.

Playkit founders Julia Pintar and Nick Sanchez smiling outdoors during the company retreat, standing together in front of green plants and a wooden fence.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.