User-Generated Content (UGC) for Apps
Our TikTok user generated content (UGC) services connect top-performing app UGC creators with brands to produce content that feels real, not like ads. By partnering with the top 1% of content creators, we generate hundreds of app influencer videos that drive installs, spark conversations, and flood the FYP with referral-style content that actually converts.
ugc campaigns that drive real growth
We offer TikTok UGC services built for apps, connecting top app UGC creators with your brand to produce authentic app promotions that drive installs, engagement, and retention. All campaigns require a 3-month commitment to ensure consistent, measurable growth.
Scale (VC-backed Startups)
$30k/month / 10 creators / 1200 videos
Built for consumer products that want to drive trends and/or validate ideas. We plug in our viral video system, iterate daily, double down on what converts, and scale your best-performing ideas with creators who know how to drive installs.
We post 600 unique TikTok videos and cross-post all 600 to Instagram for maximum reach.
Activate (Enterprise Growth)
$60k/month / 20+ creators / 2400 videos
Designed for large-scale launches and apps ready to dominate TikTok. This high-volume package floods the FYP with authentic content from dozens of TikTok influencers, delivering massive reach and awareness. Perfect for feature releases, viral app growth, or making a big market splash.
We post 1200 unique TikTok videos and cross-post all 1200 to Instagram for maximum reach.
Unlock your brand's potential with our results-driven TikTok campaigns!
how playkit turns app UGC into viral videos
01.
We kick off every campaign with a deep product and audience audit to identify the features most likely to resonate on TikTok and spark viral app videos. Our team of experts builds a strategy around authentic app promotions and creative angles proven to drive installs.
02.
Next, we tap into our vetted network of top app UGC creators and app influencer partners. Every creator is hand-matched to your campaign based on context, so if you’re a travel app, you’ll get creators already on the move. This ensures every post feels real, relevant, and converts through native, referral-style storytelling.
03.
On launch day, your TikTok UGC services go live with real-time tracking through our dashboard. You’ll see which videos perform, go viral, and drive installs. Your UGC Engineer monitors app influencer videos, optimizes creative direction, and continuously iterates to scale what works, turning authentic app promotions into measurable app growth.
what makes playkit's ugc for apps different?
<500 followers
NEW accounts per brand
1200+ unique pieces of content
Ongoing training + weekly optimization
Feels organic, like a friend's recommendation
10K+ followers
Established accounts promoting multiple brands
1-2 unique pieces of content
One-off brief, minimal guidance
Feels like an ad
We only take on brands we know will thrive with authentic app promotions powered by app UGC creators. Our approach isn’t about follower counts, it’s about producing high-converting TikTok UGC content that drives app installs fast.
Our expert team of UGC Engineers and TikTok influencers makes every project hands-on and performance-focused. This isn’t a side service, it’s our entire business.
We built our own UGC campaign tracking software to give you real-time insights into video performance. Every campaign is backed by Playkit’s full team of UGC Engineers and Creators who test, iterate, and scale what works.
Our app influencer videos are designed for performance, not vanity. Every UGC creator is trained in TikTok-native storytelling and comment seeding to turn viewers into users. Unlike traditional influencer content, we focus on virality, retention, and installs, not just reach.
We run some of the largest TikTok UGC services for apps in the industry, powered by our in-house network of app UGC creators and full-stack strategy team.
results you can expect from a user-generated content (UGC) campaign for apps
On average, Playkit’s TikTok UGC services for apps driven by expert app UGC creators deliver around a 1% conversion rate from views to downloads. Performance depends on your app’s UI, creative testing history, and TikTok’s algorithm, but our team builds a tailored authentic app promotion strategy to help you scale installs predictably.
Scale (VC-backed Startups)
10 creators / 1200 videos / 4 weeks
TikTok views
content creators
CPM
ROI
Activate (Enterprise Growth)
20 creators / 2400 videos / 4 weeks
TikTok views
content creators
CPM
ROI
Unlock your brand's potential with our results-driven TikTok campaigns!
testimonials
01 / 03
"Just one month after starting with Playkit, one of their videos went insanely viral, bringing in 14,000+ installs and pushing us to #12 on the App Store. It's tough to beat having an army of creators posting three times a day."
Tyler Scheviak
CMO of Fig
