Playkit creators scrolling on TikTok.
Playkit creators scrolling on TikTok.

Tech UGC for Apps

We run large-scale tech UGC campaigns for apps powered by vetted tech ugc creators who drive installs through authentic, referral-style content. By partnering with part-time ugc creators for apps, we produce hundreds of viral TikTok videos that flood the FYP, capture Gen Z’s attention, and deliver measurable growth. Our tech ugc campaigns make affordable creator marketing scalable for any tech product..

tech ugc campaigns that drive real growth

We offer tech UGC campaigns tailored to your growth stage and goals. All campaigns are fulfilled on a 4-week basis.

Scale (VC-backed Startups)

$30k/month / 10 creators / 1200 videos

Built for consumer products that want to drive trends and/or validate ideas. We plug in our viral video system, iterate daily, double down on what converts, and scale your best-performing ideas with creators who know how to drive installs.

We post 600 unique TikTok videos and cross-post all 600 to Instagram for maximum reach.

Activate (Enterprise Growth)

$60k/month / 20+ creators / 2400 videos

Designed for large-scale launches and apps ready to dominate TikTok. This high-volume package floods the FYP with authentic content from dozens of TikTok influencers, delivering massive reach and awareness. Perfect for feature releases, viral app growth, or making a big market splash.

We post 1200 unique TikTok videos and cross-post all 1200 to Instagram for maximum reach.

Unlock your brand's potential with our results-driven TikTok campaigns!

how playkit turns tech ugc campaigns into viral videos for apps

01.

strategy call

strategy call

We start every tech UGC campaign with a deep product and audience audit. This helps us identify the features most likely to resonate on the FYP and go viral. From day one, we align on creative strategy, goals, and performance metrics to ensure your UGC campaigns on TikTok drive authentic promotion and real app installs.

02.

creator selection

creator selection

After defining your ICP, we tap into our network of vetted tech UGC creators and part-time influencers for apps. Each creator is handpicked based on relevance and lifestyle fit. If youre a travel app, youll get creators who are already on the move. These tech UGC creator partnerships ensure every post feels authentic, relatable, and designed to convert.

03.

campaign launch

campaign launch

On launch day, your tech UGC campaign goes live with real-time tracking to monitor installs, performance, and virality. Youll receive weekly reports, strategy updates, and direct access to your UGC Engineer. We continuously optimize content to maximize installs, retention, and scale.

what makes playkit's tech ugc campaigns for apps different?

ugc creator campaign

ugc creator campaign

  • <500 followers

  • NEW accounts per brand

  • 1200+ unique pieces of content

  • Ongoing training + weekly optimization

  • Feels organic, like a friend's recommendation

traditional influencer campaigns

traditional influencer campaigns

  • 10K+ followers

  • Established accounts promoting multiple brands

  • 1-2 unique pieces of content

  • One-off brief, minimal guidance

  • Feels like an ad

we build results-driven campaigns.

we build results-driven campaigns.

We only take on brands we know will thrive through tech UGC campaigns designed to scale installs with authentic, referral-style content.

As leaders in tech UGC marketing, our expert team of UGC Engineers and tech UGC creators focuses exclusively on influencer partnerships that perform.

tech-enabled, performance-obsessed

tech-enabled, performance-obsessed

We built our own campaign tracking software to deliver real-time insights into whats driving installs and engagement. Every tech UGC campaign is backed by Playkits in-house team and our network of tech UGC creators, giving you the visibility and control to scale efficiently.

conversion-driven UGC strategy

conversion-driven UGC strategy

Our tech UGC creators and part-time influencers for apps are trained in TikTok-native storytelling that converts. Through strategic comment seeding and authentic content, our creator programs on TikTok transform viewers into loyal users, focusing on virality, retention, and installs, not just reach.

built to scale

built to scale

We run some of the largest tech UGC campaigns for apps on TikTok, powered by our in-house network of part-time influencers and seasoned UGC Engineers.

results you can expect from a tech UGC campaign for apps

On average, our tech UGC campaigns for apps powered by in-house tech UGC creators and part-time influencers achieve between 0.4-1% conversion rate from views to downloads. Performance varies based on your apps UI, creative testing, and TikToks algorithm, but well align on goals upfront and build an authentic ambassador marketing strategy that delivers measurable growth.

Scale (VC-backed Startups)

10 creators / 1200 videos / 4 weeks

0m+

TikTok views

0

content creators

$0

CPM

0x

ROI

Activate (Enterprise Growth)

20 creators / 2400 videos / 4 weeks

0m+

TikTok views

0

content creators

$0

CPM

0x

ROI

Unlock your brand's potential with our results-driven TikTok campaigns!

testimonials

01 / 03

"Just one month after starting with Playkit, one of their videos went insanely viral, bringing in 14,000+ installs and pushing us to #12 on the App Store. It's tough to beat having an army of creators posting three times a day."

Tyler Scheviak

CMO of Fig

testimonials

01 / 03

"Just one month after starting with Playkit, one of their videos went insanely viral, bringing in 14,000+ installs and pushing us to #12 on the App Store. It's tough to beat having an army of creators posting three times a day."

Tyler Scheviak

CMO of Fig

Playkit founders Julia Pintar and Nick Sanchez smiling outdoors during the company retreat, standing together in front of green plants and a wooden fence.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.

Playkit founders Julia Pintar and Nick Sanchez smiling outdoors during the company retreat, standing together in front of green plants and a wooden fence.

speak with Julia + Nick, co-founders of Playkit

questions

frequently asked questions

What's a fractional ambassador program?

Think of it as a part-time creator team, built just for your app. Instead of hiring one influencer full-time, you get 10+ content creators acting as “fractional ambassadors," posting multiple TikToks a day for a full month. By the end, you’ll have 600+ unique videos flooding your niche with authentic, creator-driven content.

How involved is the process?

We want this to be as low touch for you as possible. We'll collect everything we need from you in order to start making content and every week we'll do a check-in async.

Can I select my creators?

Yes! We'll work together to select the best creators for your campaign.

Does this strategy work for all apps?

We find that fractional ambassador programs work best with consumer facing apps. We want all of our campaigns to be successful, so we'll only move forward if we're 100% confident.

Refunds?

Due to the high quality nature of the work, there will be no refunds issued. You can simply cancel your subscription before renewing.